Laying the groundwork for excellence. The ability to compete in the fast-moving, creative arena of sales and marketing requires core competency in effective marketing strategies, consumer habits, e-commerce, best business practices, and managing sales forces. This specialization gives you the competitive edge by providing both broad knowledge and practical experience in sales and marketing theory and techniques along with a comprehensive foundation in business communication. |
JIU was founded in 1993 as the first university to exist entirely online. And, in 1999, JIU became the first fully online university to be accredited by the Higher Learning Commission, a member of the North Central Association (www.ncahigherlearningcommission.org, 312.263.0456), an accrediting body for institutions of higher education in the United States. |
