This is first course of each master certificate track. You’ll learn the basic principles, practices and trends in business today, in addition to: the four “Ps” of the marketing mix and how they interrelate; tools to analyze investment and financing decisions; statistics to help measure the past and make better future decisions; and an overview of the financial accounting process. You will be spending two weeks with experts on each of the following business fields:
Marketing
Finance
Statistics
Accounting |
